Nike Manufacturing System Global Mandate - Nike WHQ

Transforming data into meaningful engagement

Let’s face it, when a presenter points to a pie chart buried in a spreadsheet, even the most seasoned analyst starts checking their watch. For Nike’s NMS team, landing their message meant transforming complex manufacturing data into something impossible to ignore.

Turn a passive audience into active decision-makers

A polished Keynote slide is easy to forget, but creating an interactive experience leads to lasting impact. Driving buy-in for the NMS Team’s initiative meant designing for participation, not just presentation.

Physical interaction builds stronger connection

Using Arduino and a TouchDesigner network linked to live data tables, custom-designed rotary dials let users manipulate key labor variables in real time and turned abstract metrics into digestible production outcomes.

Tactile touchpoints created a clear call to action for the audience and encouraged self-guided interaction with the data.

Ground data in something tangible

A physical production timeline of the Air Force 1 turned complex datasets into an interactive journey. Each touchpoint revealed where strategic optimizations could reshape Nike’s global manufacturing process.

TL;DR

My design transformed complex manufacturing data into a hands-on interaction that allowed Nike leadership to experience  the impact of labor optimizations across their global supply chain. The result was a compelling presentation that secured $7M in investment and set a new standard for internal engagement.

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